has become so big in the beauty world that she actually has her own makeup line. Whether you’re already a makeup pro or just bored at a sleepover, you’ll be entertained with her intricate celebrity makeup how-tos.
A favorite of the British YouTube community, Zoella is bright, bubbly, and pretty much as adorable as they come. Every one of her lovely-looking videos seems like it was shot through a gorgeous Instagram filter, too, so you get a double dose of beauty.
A former freelancer and MAC worker, she draws on a lot of real world experience. If you have dry skin and crave a dewy look, you’ll love her product suggestions.
Chloe is a very ‘hip’ guru, keeping up with trends and doing some great tutorials for younger women. That’s not to say that anyone can’t enjoy her videos, because you can, no matter your age! But her looks are bold eyeliners and bright colors, so I’d recommend them for women looking for sexy daytime looks.
Nicole Guerriero keeps it real, letting you know what drugstore products are her every day go-tos. I like that she showcases both low and high end products in single looks.
Vlogging since 2009, Ingrid has become a total expert when it comes to quick and easy beauty tips. Her channel is packed with helpful how-tos ranging from how to organize your makeup to how to make a summer hair mask out of mangoes!
Tanya is another great British YouTuber who is big on collabs and celebrity how-tos.
He is easily the prettiest person I’ve ever seen on YouTube — and he’s a dude. His product reviews are always helpful and honest, but my favorite videos are the single brand tutorials. Watching his reaction to E.L.F products as he uses them is both hilarious and helpful.