This is the moment foodies tucked into a fine dining experience – a trendy pop-up restaurant serving only airline food.
The temporary eaterie in London’s Soho opened on Monday after it was revealed a quarter of Brits think airplane food is worse than school dinners and hospital food.
A fifth of people believe bad cuisine is the worst thing about flying long-haul and over half don’t like the food served on planes.
The menu on offer at the pop-up, This Is How We Fly, was devised by kiwi chef and restaurateur Peter Gordon to show off Air New Zealand’s on-board fare.
The airline opened the temporary restaurant and also commissioned the research of 1,000 UK adults who have flown long haul.
Peter Gordon said: ‘When you’re sitting on an airplane you want food with fresh ingredients and great texture that’s going to awaken your taste buds and really excite you.